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Burbank, CA (PRWEB) November 29, 2011

AdPerfect, a full-service advertising platform for media publishers, today announced a partnership with TweetMyJobs, the leading social recruitment platform, to integrate the TweetMyJobs Social Media Job Distribution service with AdPerfect?s Classified Advertising Solution. The integration will provide AdPerfect?s media publishers the ability to instantly send job openings across Twitter & Facebook. The announcement was made jointly by Steve Kump, President and CTO of AdPerfect and Robin D. Richards, Chairman & CEO of TweetMyJobs.

?AdPerfect?s classified platform has always taken an innovative and industry-leading approach to self-serve classifieds,? said Mr. Kump. ?Integrating TweetMyJobs with our Self-Serve Order Entry enables us to extend our leadership position. By taking advantage of the effective distribution and targeting that TweetMyJobs has across the social networks, our customers will have even more exposure for their online and print job advertisements.?

?We?ve very excited about our partnership with AdPerfect,? said Robin D. Richards, CEO and Chairman of TweetMyJobs. ?Providing employers the ability to distribute their job openings to both traditional and social media will give them immediate access to many more qualified candidates, and ultimately help get this country back to work.?

The integration will allow publishers to add the TweetMyJobs distribution service to any package that a publisher makes available through AdPerfect?s platform. Employers and recruiters who are posting jobs through AdPerfect?s web-based application will have the option to extend their reach to the TweetMyJobs network, which will identify and target jobseekers on both Twitter and Facebook as well as across the web and mobile devices.

About AdPerfect

AdPerfect offers comprehensive yet configurable local & classified advertising solutions designed to achieve maximum revenue for media publishers. AdPerfect?s web-based applications reduce costs, simplify workflows, and increase ROI. The suite of AdPerfect solutions include: Classified Advertising Solutions, Integrated Media Solutions, and Online Advertising Solutions. AdPerfect?s solutions are used by over 450 media publishers across North America, the UK, and Australia. Some customers include: The McClatchy Company, New York Times Regional Media Group, Metro Group, Postmedia Network, Boston.com, Cars.com, AutoTrader UK, and Metroland Media Group. For more information on AdPerfect, please visit http://www.adperfect.com.

About TweetMyJobs

TweetMyJobs is the premiere social recruiting platform on Twitter. Users receive highly relevant job matches and control where the matches are delivered (i.e. social media, email, SMS, etc.) and how frequently the matches are delivered (i.e. instantaneously, daily, weekly, etc.). TweetMyJobs pushes jobs into Twitter through more than 10,000 job channels segmented by geography, job type and industry giving the service an unequaled ability to instantaneously connect employers and recruiters with targeted job candidates. In addition, jobs get distributed to the Who? button, TweetMyJobs? Facebook application which allows jobseekers to use their Facebook network to find referrals with companies they are interested in. For additional information about TweetMyJobs, please visit http://www.TweetMyJobs.com.

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Nashua, NH (PRWEB) November 29, 2011

With as many as 100-plus concurrent users contributing content to Web properties totaling more than five million pages, the US Social Security Administration (SSA) must ensure that its Web presence delivers the highest-quality user experience. This includes mandates that their Web properties be accessible to all end users, regardless of ability, and that any private information collected or stored across their sites, as well as other Web-enabled applications, is protected. In support of the agency?s goals for accessibility, privacy and site quality, HiSoftware Inc., a provider of content-aware compliance and security solutions, today announced that the SSA has selected the company?s Compliance Sheriff product for deployment across its intranet and public-facing web site, http://www.socialsecurity.gov.

Compliance Sheriff will help ensure that all SSA-hosted web content is in compliance with Section 508 accessibility standards, as well as other regulatory controls for the protection of Personally Identifiable Information (PII), Sensitive Security Information (SSI), and Protected Health Information (PHI) via automated content monitoring, detection and reporting. Once deployed, Compliance Sheriff will provide real-time issue identification as well as an overall picture of Web accessibility and privacy compliance across the agency?s network of digital properties.

?SSA has done a tremendous job bringing together multiple internal constituents ? including representatives from their accessibility, privacy and information technology teams ? to design and execute a content compliance program that will serve a wide array of audiences both inside and outside the agency,? said Dana Simberkoff, vice president of public sector for HiSoftware. ?Today the SSA manages private data for nearly 100% of the US population. With this significant responsibility, and in concert with their goals to move more and more services online, the SSA is uniquely suited to tackle the problem of online accessibility, privacy and site quality in a proactive way. With this project, they are serving as an important role model for other agencies, as well as private sector organizations serving similar communities.?

HiSoftware Compliance Sheriff provides federal agencies and other public sector organizations with a means to monitor online content across any Web property, intranet or SharePoint site for potential compliance issues ? keeping information safe, appropriate and within regulatory guidelines. Compliance Sheriff?s content-aware rules engine allows organizations to consistently address regulatory mandates and other content governance issues such as privacy, Web accessibility, site quality and OPSEC information assurance based on hundreds of pre-defined checkpoints, as well as custom rules that can be easily defined as policies evolve. Detailed reporting further supports these automated scans to identify risks and alert privacy or other compliance officers to issues before they can escalate, effectively preventing costly fines or in the worst case, a data breach.

?With more than a decade of experience delivering Web accessibility and compliance solutions, HiSoftware has a deep understanding of the unique needs of federal customers,? added HiSoftware Executive Vice President Jeff Butts. ?Our expertise in helping agencies like SSA ensure that their Web content is safe, compliant and fully accessible is evidenced by our extensive adoption across the public sector. We look forward to helping SSA achieve their compliance goals.?

12 of the 15 largest federal agencies currently utilize HiSoftware?s solutions for Web content compliance, including automated accessibility and privacy monitoring. The federal government?s Web 2.0/Gov 2.0 effort for transparency and open government relies heavily on intranets, collaboration portals and public websites to service the needs of citizen constituents, suppliers, employees and others.

About HiSoftware

HiSoftware provides content-aware compliance and security solutions for the monitoring and enforcement of privacy and information risk management guidelines across digital environments. These solutions create an auditable, highly-configurable information governance platform for content management and collaboration processes that ensure confidentiality, accessibility, brand integrity and site quality for public websites, Web portals, intranets and SharePoint sites. HiSoftware?s hundreds of customers include some of the largest US and international government agencies, as well as educational institutions and Global 2000 companies. For more information, visit http://www.hisoftware.com.

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Montreal, QC (PRWEB) November 15, 2011

Vanilla Forums is honoured to be selected as one of Canada?s ?Top 20 Hottest Innovative Companies? by the Canadian Innovation Exchange. Vanilla Forums has stood out from competitors by advocating the importance of ?Social CRM? and delivering social forums and API?s to help businesses thrive in today?s social business environment. Social CRM forums reduce a company?s overall support costs while increasing customer satisfaction, loyalty, referrals and recommendations.

Social networks are no longer solely a place for friends to share updates about their daily lives. They are now critical platforms for conducting business and engaging with and learning about customers. Over half of consumers report that they regularly interact with companies on social sites. Vanilla Forums facilitates these interactions by providing social CRM that delivers core customer support forums that form the foundation for manageable social interactions across their customers? chosen platforms. Creating a compelling cross-platform customer experience allows companies to build meaningful long-term relationships that place the customers in the engagement driver seat.

?If a business doesn?t go social with customer relations management it will be dead in 3-5 years, the pace of change in this market is that fast,? says Greg Marlin, Vanilla Forums VP of Sales and Marketing. ?The social customer is becoming the most valuable customer because companies can discover what truly motivates that customer by engaging with them, learning from them, and incenting them to influence other customers on their behalf.?

?Who do you think the customer of the future will choose from? A company that has deep insights into how they are interacting with their brand and industry and can adapt their message and timing appropriately or a company that barely knows who they are??

A relationship on a social network provides better personal analytics than any Neilsen rating ever could. Customers share their personal content, likes and dislikes and they engage with each other in discussions that help companies adapt and deliver what their customers want.

?In the social CRM space we are providing a way for companies to empower their customers to help each other, and modifying our system to reward them when they do so,? says Marlin.

Vanilla Forums provides deep analytics to help its customers understand things like how quickly questions are answered, who answers the questions (company support staff, or other customers), the general mood of their customer base, etc. Armed with this information, Vanilla Forums? customers can understand how engaged their customer-base is and how much money Vanilla Forums can help them save in support costs. The company is rapidly developing solutions and partner relationships in-line with its vision of how to best help companies plan for and measure the health of their community within the wider social graph.

**About VanillaForums.com

Discussion platforms on the web are predicated on the idea that one size fits all. Vanilla removes all of the feature and design bloat that plagues traditional discussion platform software and instead provides a very basic solution that can be incredibly customized to suit the very specific needs of niche communities. Vanilla also focuses heavily on integration with other platforms, providing powerful APIs and access points that allow customers to deeply integrate the fabric of their community with the other parts of their web ecosystem including all social platforms.

For more information about Vanilla Forums, please visit http://www.vanillaforums.com.

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Broomfield, Colo. (PRWEB) November 09, 2011

Polygraph Media, a new analytics platform that helps companies better understand and manage their social media assets and activity, launched in private beta today at Defrag 2011. Polygraph provides actionable engagement analytics for companies measured across both their own social media properties, and their competitors.

Social media activity has grown to such levels that it is difficult for either large brands to know exactly what they?re doing and how they?re doing across assets, or for smaller agencies and companies to afford quality analytics reports. Polygraph Media gives users a set of tools to manage and analyze the effectiveness of their social media properties and those of their competitors.

At the Defrag Conference on November 9th and 10th, Polygraph will unveil the private beta launch of their new on-demand, single-serve snapshot reports for companies, an affordable analysis of how a company?s social media assets, or those of a competitor, are doing.

Polygraph mines deeper engagement data than other analytics services, and leverages a cross-platform functionality that will integrate across Facebook, Youtube, and Twitter to give an accurate picture of how well companies use social media. Like a credit report, Polygraph reports give a just-the-facts account that can then be leveraged to diagnose where a company?s social media pain points are and create an actionable plan accordingly.

?Social media data is a giant black hole for brands. Data is routinely ignored. Executives and marketers have wildly different views about what the data represents, and how to measure success. Consultants usually add to the confusion,? said Chris Treadaway, Polygraph Media founder and CEO, and author of the book Facebook Marketing An Hour a Day. ?With Polygraph, we want to provide users with the clear understanding that only data can provide. We want to help companies truly know themselves and how they are performing, and what has been effective or not for their competitors. Nobody has put this kind of information into simple, easily understood reports, and that?s what we?re doing.?

Polygraph looks within a social media property at immediate audience, extended network size, key demographics, for number of likes, followers, friends, trending topics, top keywords, comment numbers, @replies and total view counts. The data is segmented by account, time, or in custom ways that the user defines on the fly.

In private beta, Polygraph will launch with a straightforward and affordable tiered pricing structure for both single reports and subscriptions. Single reports start as low as $ 99.

The tools and reports are designed to help large companies answer the following questions:

????Who are the most engaged & influential fans?
????What types of interactions take place on our Page?
????What types of content works best on our Page?
????What time of day & days of the week do people interact with us most?

In early 2012, Polygraph Media will begin opening its underlying social data platform to enterprise developers for deeper integrations and data scenarios. These apps will range from profanity protection and cross-channel moderation filters to enterprise social data mining as a service.

Until now, the team has been working with a selected group of large brands and companies as beta testers. They are currently recruiting agency partners. To register for the private beta visit: http://www.polygraphmedia.com

About Polygraph Media

Polygraph is a social analytics and management platform specifically designed to help companies and brands understand how their social media assets are performing and turn that social data into real, actionable engagement intelligence for more effective campaigns. Polygraph provides high resolution reports, both on demand and by subscription, on how both you and your competitors are performing across social media.

The Polygraph beta release is currently available on the web. For more information please visit http://www.polygraphmedia.com.

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Chesterfield, MO (PRWEB) October 13, 2011

The Net Impact, a St. Louis based web marketing firm, recently hosted a free social media strategy event with Laura Stude of Famous Footwear, a division of Brown Shoe Company. This event was the latest of The Net Impact?s TXCHANGE happy hour series, designed to inform and educate the St. Louis business community about social media, SEO, new technologies, and other web marketing topics.

Laura Stude?s presentation, Social Marketing with Famous Footwear, covered social media strategies and tactics that enterprise-level brands employ. Using a variety of data and metrics, Stude demonstrated the importance of interconnected marketing channels, personalized social media voices, and targeted Facebook advertisements. The presentation was followed by a Q&A session and an in-depth discussion among the attendees.

The Net Impact?s TXCHANGE events, short for ?technology exchange?, have occurred monthly since the beginning of May 2011 and are typically held at The Net Impact?s Chesterfield offices. Past topics include Video SEO with Adam Crosley of Reel Impact, Website Branding with Tom Schmittdiel of PSG Marketing, and Global Business Strategies with Susanne Evens of AAA Translation.

The Net Impact looks forward to continuing the TXCHANGE event series with new topics and new experts in future months. The October event will feature Natalie Vasilyev, an SEO and Local Search expert with The Net Impact.

If you?re in the St. Louis area and would like to attend the next TXCHANGE event, register online.

?The TXCHANGE events give us an opportunity to present the St. Louis business and marketing communities with insights from a wide array of web marketing experts,? said Steve Thomas, The Net Impact President. ?It?s very exciting for us to see these events generate such high quality information and discussion?.

About The Net Impact?

The Net Impact, a full service web marketing and web design firm is a division of Unidev?. Since 1997, The Net Impact has been a web development leader, empowering clients with highly creative search engine friendly websites. Professional services encompass search engine optimization and Internet marketing solutions, Internet strategy development, training and seminars, social media marketing and design, and web design and development. For more information on The Net Impact, please visit http://www.thenetimpact.com, or call (636) 458-7772.

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Washington, DC (PRWEB) August 02, 2011

Businesses who need strong artillery to compete on the marketing battlefield are looking to Shout Brigade, a full-service marketing firm that specializes in Washington, DC social media marketing and web design. The company’s goal is to arm its clients with the strategic planning, branding and web development they need to boost their online presence for more visibility, more customers and greater ROI for ad spends.

Shout Brigade is a partnership of business and creative marketing professionals whose backgrounds form the perfect complement for delivering progressive, 360 marketing solutions. The firm?s founders are accomplished entrepreneurs, award-winning advertising talent with world-class agency experience, and proven social media marketing and interactive gurus with more than 20-plus years in their respective fields.

According to Cary Scott, Chief Propaganda Officer, ?Shout Brigade?s name says it all. Your company or brand is in a battle to be heard above the clutter. We show our clients how to engage and connect with consumers and ultimately conquer the competition with the full impact of social media and web development. What we do is part art, yet very much a science. Today, even sophisticated marketers are struggling with how to activate ?social media? within the realm of traditional strategies. It?s more than Facebook or ?tweeting?. We create websites that are beautifully designed, on equity for your brand, and act as your company?s most industrious sales maker, 24/7/365.”

Shout Brigade is currently working on web development and social media programs for a variety of clients including Digby & Rose, The Ley Group and Vienna Health Improvement Clinic. Heather Noss, of Digby & Rose, says, ?Shout Brigade?s new site design is simply stunning. But more importantly, it gives us the power to use social media to the hilt. The old site was created using Flash and that really hurt us, mostly because our products couldn?t be viewed on cell phones. Still, we have applied a lot of the strategies we?ve learned from Shout Brigade in our branding sessions where we discussed what people should know about the uniqueness of Digby & Rose. The resulting marketing strategy to get the message out includes social media, a new web design, direct snail mail, email and personal networking. Since we have implemented the program, our business has tripled in six months. In this economy it?s amazing. I can?t wait to see what the modern website will add to our efforts to connect with our customers!?????????????

Shout Brigade is a full-service marketing firm specializing in social media marketing and web design and development. They are located at 3711 Macomb St NW / Suite 1, Washington, DC 20016. For more information about their services, give them a shout at 202. 621.7937 and visit http://www.shoutbrigade.com.

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